Gives you a benchmark for what you can spend to acquire them.
Since 1st Order
Start date 2 years ago.
End date 1 year ago
Or date of first tracking if less than 1 year ago
Sort by future revenue descending. Look at the top 10-20 rows.
Make sure you are still running that marketing, because this report shows that the leads from these campaigns made the most $ in the past year from the leads in the previous year.